Fujifilm X half Digital Camera - Black

Vertical-first digital camera with film-inspired design

The Fujifilm X half is a lightweight digital camera purpose-built for vertical shooting, combining a 1-inch sensor, fixed lens, and film-inspired controls in a 240g body. Drawing inspiration from classic half-frame film cameras, it integrates a 1-inch back-illuminated CMOS sensor (13.3 x 8.8mm) with 17.74 million effective pixels. The native 3:4 aspect ratio aligns directly with smartphone-style framing, while physical controls offer a more deliberate and tactile shooting experience. This design makes the X half suited to social-first photographers, travel shooters, and digital storytellers seeking a dedicated camera for vertical compositions.

Fixed 32mm lens for everyday documentary-style shooting

The X half features a non-interchangeable 32mm equivalent f2.8 lens, delivering a natural perspective ideal for street, portrait, and lifestyle photography. The optical construction includes 6 elements in 5 groups, designed for minimal distortion and consistent sharpness across the frame. The fixed-lens approach reduces size, complexity, and setup time, allowing you to shoot quickly. Its f2.8 aperture offers creative control over depth of field, especially in close-up shots. This setup provides a familiar, versatile angle of view with improved optical clarity for photographers used to smartphones or point-and-shoots.

Built-in Film Simulations and 2-in-1 mode

The camera includes 13 of Fujifilm’s signature Film Simulations, such as the newly added REALA ACE, known for its accurate colour rendering and controlled contrast. It also features three new digital effects: Light Leak, Halation, and Expired Film, which replicate the optical imperfections and tonal shifts associated with vintage or damaged film stock. The 2-in-1 mode enables users to combine two vertical images or video clips in-camera, creating before-and-after comparisons, narrative sequences, or diptychs without relying on external editing software.

Analogue-style controls

The X half embraces its film-inspired roots with a mechanical frame advance lever and built-in optical viewfinder, both uncommon in modern compact cameras. The lever lets you wind between shots, echoing the process of using 35mm film, and works well with Film Camera Mode, which hides playback until you complete a full set of exposures. These tactile controls create a more focused, hands-on shooting experience that closely mirrors the feel of analogue photography.

Bluetooth app connectivity with instant printing support

The X half integrates directly with the dedicated Fujifilm X Half App via Bluetooth. Users can transfer stills and 2-in-1 composites from here, edit layout options, and prepare images for print or social media. The app also supports Instax printing via compatible mini Link, SQUARE Link, and Link Wide printers, allowing tangible output with no desktop required. This connected experience makes the X half especially appealing for creators who value immediacy, as they can shoot, edit, and share complete stories within minutes.

What’s in the box?

• 1 x Fujifilm X half Digital Camera
• 1 x Li-ion Battery NP-W126S
• 1 x Headphone Adapter
• 1 x Hand Strap
• 1 x Metal Strap Clip
• 1 x Protective Cover
• 1 x Lens Cap
• 1 x Cold Shoe Cover